Advice to new Bloggers:
1) If you blog becoming truly interested in the information that you are putting forth. You never know who may stumble across your blog and decide to take you up on a debate or interest.
2) If you are not a blogger, some how make your self interested in the subject at hand. There are ways
3) Make your blog reflect you and your personality because you never know who may be looking. Could just be a future employer!
All in all HAVE FUN!!!!!!!!!!!!!!!
http://www.newsu.org/course-tracking/report/ucknight_multimedia07
The mutlimedia class was slightly boring. It jsut expressed much information that i have heard before. It is sure to be interesting to one that has maybe never taken a mutlimedia class or seminiar.
What are infographics? How could one be useful in a story for your client?
They are powerful ways to communicate data, stats and information. Also benefical because they get rid of the clutter and persuade people to act. These types of content attract links, buzz and traffic. These data visualizations are very successfull in to people the importance of a non-profit organzation like Zeta Phi Beta Sorority, Inc. With the infographics the organzations can attract much more people in this digital savvy networking system. In ashowing all the areas that Zeta has affected with their community service something much more effective then a pie chart is needed. And this is when infographics will work wonders.
PR Practitioners will benefit from stats information on their blog because they would then know which issues are the most important. They will learn products and events people read about and are mostly interested in. Stats can also show them their most visisted page, how many clicks to have opn their page, search engine terms to use and much more. And they can check and see how many and who is commenting on their blog
PROpen Mic has granted many college students with the opportuntity to internships and job offers. Th availability for others to message people through blogs, videos and other social network is alos an option on PROpen Mic. The good thing about it allows another setting where people, PR people can come together and share opportunities that may enrich another. And i believe this site is much better the Facebook.
10 Ways PR people may DRIVE Journalist cRAZY:
1) By bombarded them with thousands of emails.
Wait on responses and do not continue to send emails after recieving an response.
2) Over using HYPE.
Do not over factualize or exagerrate a story just so it can be published. Make sure before looking it that it worth yyour time so it will be worht someone else time to look into it also.
3)Information given by PR people is usually biased and not backed by creditable sources.
Don not give anyone a reason to doubt your credibility.
4)Using “Exclusive ” when the story isnt
Be careful when using this word, think of it as if you were writing VERY IMPORTANT as a headline or even yelling FIRE
5)Constat phone calls and follow ups
No one likes a full voicemail box so be mindful when leaving messages
6)Not responding to emails or voicemails
If you have given your email or phone number as your first contact then please respond when someone is trying to contact you. The information could be very vital
7)Getting answered questions from PR sources
Make sure your sources are reliable and are willing to give information
8)Calling the editor before the journalist
Be sure to show professional courtesy
9)Press release not stating the main objective
State the main objective first and then elaborate. No one wants to read and then does not found out til the end what exactly they are reading
10) Keeping an update conact list
JUST DO IT
timing- current news is always good
significance- number of people the story affects is important
promixity- stories that are closer to us have more significance
prominence- this is were the saying comes in “if it bleeds it leads”
human interst- if it is human interest it more likely to matter, no matter where the news may occur
Twitter to me is a very effective business tool. When creating my twitter account i began to only follow people of public Public Relation and a few celebrities. But a very shocking encounter was one a well known comedian by the name Duval. When following Duval he asked that all graduates or soon to be graduates tweet their degree and even what job in particular they are looking to do. He stated that he was doing this because he knows that he has over 1000 followers and that hopefully or may be by retweeting those graduates tweets it qould help them out in some kind of way. With me coming up on graduation, December 10, 2010, i decide to take him up on his offer.
Suprisingly he retweeted my tweet just as he said he would. On a large scale the chances of someone seeing that could be one in a million because the fast rates that people tweet and news feeds change. But allow though i was looking for a job offer, even though it would have been nice, by someone who is already established to do that little was a big deal for me. I have heard of some people actually recieving interviews from Twitter. I definitely believe my being on twitter has definitely change my thought of it just being another social network.
Well some will say if it BLEEDS it leads but I have learned that it is much different in the world as a PR practitioner. Drama is always good in making a story interesting but along with making it attractive it must be creative, factual and real. People get excited about things that relate to them or could even in the slightest chance may seem to relate to them.
Being creative involves more then just fancy words and sentence structures but entitles the delivery and the comprehension in with your viewers will receive the message. Also along with delivery how and more importantly who is giving the message is also essential in newsworthy stories.
A story that people can relate to and that they now is real will be more likely read verses a story about fantasy world of Euphoria. By us being humans we understand that situations occur but it is also good to know that those same situations happen to others.
What i will learn at the end of this course:
1)Use AP style for addresses, ages, numbers and money
2) Avoid typos caused by homonym trips-ups
3) grammatical problems in copies
Which I understand the importance of knowing these things to be the builder or destroyer of credibility in the world of journalism and public relations as well.
Joy Raybon's Blog 